THE BRIEF
A new brand of footwear launched by Good Leather Group, a manufacturer and exporter of footwear from Chennai who are expertise in the industry over the last 26 years.Their specialization in this category led them to introduce a premium range of crafted footwear for men and women in the Indian market.The store experience Design brief was to create a premium brand environment appealing to the fashion, quality and design discerning target segment.
THE CONCEPT
The 4D design team created an experiential brand environment inspired from slick premium Italian design and helped realize the same.