CENTERING FOOT FASHION
Centro is a specialty foot fashion store for Men, Women, Sports and Kids. The store is spread over 5700 square feet across 2 floors in Hyderabad featuring over 30 leading Indian and international footwear brands. The ground floor features the women’s, kids and accessories and the first men’s and sports. The store front draws attention to passers-by with a kinetic design concept created from Mineral polymer composite boards integrated with moving LED lights. The store interiors are designed to present a very modern and contemporary environment to the fashion discerning consumer with the use of modern materials and signature forms. Fixtures are designed for modularity yet enable a differentiated display across different categories and focal points that draw attention to special product presentations and narratives. The sports section features colored epoxy flooring inspired from running tracks. Backlit and digital media integrated in the store environment help tell brand and product stories. Curated lighting integrated with architectural highlights in the ceiling, flooring and transitional areas help add to the aspirational spatial experience in the store.